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Breaking Through – Grow or Die!

Grow or die. Blunt, but true. Many associations have grown content with a flat situation as it relates to mission impact, membership, and profitable revenues. Some have been able to spin “grow or die” into a positive: evolve and thrive. No matter how you frame it, savvy CEOs are paying attention to and investing in …

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Science-based Research – 10 Key Elements of a Social Movement

Last week we talked about Framing the Crisis, the most critical of the 10 Key Elements to a Social Movement. This week I’ll cover the second most critical element: science-based research. Science-based research provides evidence for the change your movement is trying to make. It answers the “why’s” and illustrates your foundation. Watch the video …

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What Winning Association Leaders Do

If I had to define challenge in one word it would be growth. Recently, I’ve been working to identify the winning moves being made by leaders of successful associations. There are three elements key to growth: mission impact, membership, and profitability. In this video I discuss those elements and the three winning moves I see …

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Carpe Annum 2019!

RSVP NOW December 18, 2018 — 4 – 6 pm — Dupont Circle, Washington, DC Stefano Bertuzzi, CEO of the American Society for Microbiology, and I would love to have you as our guest at Carpe Annum 2019! This holiday salon is a short program on Associations Tomorrow – my new initiative to showcase innovations worth learning from.  This year we welcome …

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10 Key Elements of a Social Movement

Associations work best when everyone from the CEO to members and volunteers is aligned around a common objective. The clearer the objective, the stronger the pieces that come together to support an initiative for greater impact. What does it take to create a social impact? There are 10 Key Elements to Social Movement. I have long …

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Gratitude

Gratitude has profound value and considerably impacts the quality of your experience of life. Science has proven that people who center on gratitude are happier, perform better, and have a sweeter day-to-day existence. I have discovered that when I take the time to think about what I am grateful for, I can feel a physiological …

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Disrupting Yourself

It’s hard to innovate when you have a good thing going. Today’s fast-moving market requires that you create new value for your customers before anyone else does. When looking for sore spots, ask yourself “what It would be like to be the next best that you could be.” Disrupt yourself. Don’t stop doing what Is …

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Salons for Association Leadership

I had the pleasure of co-hosting a salon and dinner with Stefano Bertuzzi, CEO of the American Society for Microbiology. We gathered ten association CEOs and a few consultants to discuss the hard work required to move large initiatives forward. The learning environment was like a graduate level class in association leadership. One of the …

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Diversity is a Business Imperative

I had the pleasure of attending the Center for Financial Planning (CFP) Diversity Summit. During the summit, we discussed the lack of diversity in the financial planning workforce. Diversity is a financial imperative. Organizations that do not reflect America will have a hard time attracting a younger, more diverse audience. In this video, I share …

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