Recovery from the pandemic is beginning to jumpstart economies. Some sectors are already experiencing an influx of revenue due to newly passed legislation. An economic boom is on the horizon, and organizations must prepare. How will your association differentiate itself from the pack? How will you attract the funding and market that allow your association […]
Invite to Free Workshop on Association Differentiation Read More »
I want to introduce you to Mark Levy, the cohost of my new podcast, Planet of the Associations. Mark is a differentiation expert who has worked with companies, brands, thought leaders, TV shows, and more to create big sexy ideas – ideas so strong that people will want to talk about them and know
CEO Workshop on Differentiation Read More »
Good news is on the horizon. We are now beginning to see the light at the end of the pandemic tunnel. Soon we’ll be able to gather safely with family, friends, and colleagues. As we begin the recovery process, I thought it would be good to share the five stages of crisis recovery to help
The 5 Stages of Crisis Recovery Read More »
Experts are predicting an economic rebound this summer. Many associations are reimagining what’s possible in the years ahead. How do you make sure that new ideas and redesigns will take hold across the organization? How do you get stakeholders to accept, embrace, engage, and buy into anything? In 2001, Dr. Christina Economos led a team
Creating a Social Movement Read More »
I am partnering with Mark Levy to bring you a new video blog and podcast, Planet of the Associations! Mark is a differentiation expert and an all-around amazing person. You may have heard of Simon Sinek of Start with Why fame. Mark helped Simon find his why. Mark is also a magic consultant and co-designed
New Vlog and Podcast! Read More »
In my last few posts, I’ve discussed immersive environments and omnichannel experiences. Lisa Sebilia and DP Prakash of Youtopian, an innovation services company, have been my guides as I test and explore new technologies that will transform the way we connect, interact and do business. Watch this video to see me walk through a
“The future is already here – it’s just not evenly distributed.” – William Gibson, science fiction writer. During my time at the World Bank, we built 120 communities of practice in fields as disparate as private infrastructure and education. We brought together professionals worldwide to discuss the most significant issues in their sectors, identify
Building Tomorrow Today Read More »
Before March 2020, events, meetings, and conferences were face-to-face whenever and wherever possible. The COVID-19 pandemic forced us into a virtual world. Many of us have become adept at navigating this new online space, with some organizations reporting an increase in profits and attendance. When we imagine what is possible with the event industry in
Flagship Event Experiences Read More »
Later this month I will announce a class, carrying CAE credit, which will teach individual, team, and organizational resilience. This is specifically to help association execs as we move forward, out of the pandemic, reimagining and rebuilding our organizations. The goal is to provide what you need for your own well-being as well as your
New Class on Resilience – Coming Soon Read More »
Associations were experts in bringing people together face-to-face to create value. Shelter-in-place orders, brought about by the pandemic, forced us into virtual meetings. Associations did very well. But it was a forced move, and we had to scramble to create sessions that would meet our members’ expectations. As a result, we learned how to maximize
OmniChannel Events Read More »
