I have been lifting weights for years, but it was
not until I got into Lou Schuler’s, New Rules of Lifting for Life, that I started
developing the kind of core muscle strength I want to feel alive. 
He operates with a set of unconventional rules that build muscle where
it counts. I got better results by trying out a set of new rules.

In my work I help CEOs identify and adopt new rules for innovation, so
they can take their organizations into new frontiers, opening up
growth, expansion, and greater impact.  Some of the advice I
provide is counter-intuitive, which is why they need someone like
me.  New rules.

What kind of rules do you need to adopt this week to get better
results, have greater impact, and make progress in the areas that
matter most? Sometimes it’s hard to find the new because you are so
inundated with demands.  But, when it comes to transformational
results, new rules!

We keep moving forward, opening new doors,
and doing new things, because we’re curious and curiosity keeps leading
us down new paths.

Walt Disney